I spent years on the other side of the desk in car sales and finance. Now I help real people like you stop getting overcharged, outsmart dealers, and get the best deal possible.
Dealers can mark up your loan rate above what the bank actually approved you for and pocket the difference. This is 100% legal and extremely common.
Extended warranties, paint protection, GAP insurance, often overpriced and rolled into your payment so you barely notice the cost.
They focus you on the monthly payment, not the total cost. A small monthly bump can mean thousands extra over the life of your loan.
Your trade-in value is used as a negotiation tool. They give you less on the trade to make more room on other numbers.
Hey, I'm Danny. I grew up with a passion for cars and ended up spending over a decade on the inside of the car business, first in sales, then in finance, working at dealerships across Central Florida.
Somewhere along the way, I started noticing how many good people were walking out of dealerships having paid way more than they should have. Not because they weren't smart, but because they didn't know what I knew. And honestly, that didn't sit right with me.
So I started DealerProof. Not to bash dealerships, I still work in the industry and love what I do, but to level the playing field. You deserve to know what's really happening on the other side of that desk before you sign anything.
I'm based in Sanford, FL, I speak English and Spanish, and I genuinely love helping people feel confident about one of the biggest purchases of their life.
Send me the deal sheet. I'll review every number, rate, add-ons, trade value, payment structure, and tell you exactly what to push back on.
30-minute strategy call before you visit the dealership. I'll prep you with scripts, numbers to know, and exactly how to negotiate like a pro.
Not sure if you'll get approved or what rate you deserve? I'll review your credit picture and create a plan to get you the best financing terms possible.
Tell me the exact car you want, year, make, model, and I'll find you the best price on it. From the moment you reach out to the moment you drive off the lot, I'm with you every step of the way. I handle the research, the pricing, the negotiation, and the paperwork review so you never have to wonder if you're getting a fair deal.
Exclusively for buyers of the world's most elite vehicles. Submit your desired car details and I'll send you a custom proposal. Fee is 1.5% of the purchase price.
Negative equity means you owe more on your current car than it's worth. It's one of the most common and stressful situations car buyers face, and most dealerships will use it against you. But with the right strategy, you can roll that balance into a new loan on the right vehicle and come out ahead.
Share your details and I'll personally review your situation and get back to you — usually within 2 to 3 hours, sometimes as fast as 10 minutes.
I've received your information and I'm reviewing your situation now. Expect a reply to your email within 2 to 3 hours — sometimes much sooner. I'll find you the best options to handle your negative equity.
When you submit your info, it comes straight to me. I'll review your situation personally and reply to your email with the best strategy to handle your negative equity before you step foot in a dealership. Most replies go out within 2–3 hours, sometimes as fast as 10 minutes.
Choose your service and complete payment through Square's secure checkout.
Share the deal sheet, credit info, or loan paperwork, whatever applies.
Within 2–3 hours (often in minutes) you'll receive a clear breakdown of what's good, what's not, and what to say.
Walk in confident. Negotiate effectively. Drive away knowing you got a fair deal.
Most clients save 10 to 20x the cost of my fee on their first deal alone.
If you purchase a service and haven't used it yet, you're entitled to a full refund, no questions asked.
A service is considered "used" once documents have been reviewed, a coaching call has been completed, or a report has been delivered. If none of these have occurred, simply request your money back.
To request a refund, email danny@dealerproof.org with your name and the service purchased.